Michael Brunton-Spall:
The Guardian ran a 'Developer Challenge' as part of the Open Platform launch last week. The idea was to emulate the Hack Day formula but with an interesting twist: our media partners gave us briefs to answer.
We asked all the media partners invited to attend the launch event to stay and brainstorm concepts with us that would demonstrate the power of the Open Platform. For example, they could ask us to create an engaging user experience around gardening DIY, eco friendly travel, social search, mapping, etc.