Einar Thorsen

Professor of Journalism and Communication at Bournemouth University

Publications | Conferences | Teaching | Projects

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Journalism of the Web, not just on it

14 December, 2010 by Einar Thorsen Leave a Comment

Jim Brady discussing rationale behind TBD.com, explains difference between journalism OF the web vs journalism ON the web.:

The concept of TBD was to produce a local news operation that wasn’t just on the Web, but OF the Web. What that meant, in my view, was avoiding the trap of producing traditional journalistic forms and just throwing them up on the Web. To truly be OF the Web, you have to produce journalism in ways that works in that medium. Sometimes, that still means producing a traditional all-text narrative. But, more than that, it means truly engaging with your audience, which we did via very aggressive conversation and newsgathering done via social media, via live chats and by building a network of more than 200 local blogs and linking to them and selling advertising for many of them. Being of the Web means linking to other sites, so that you can become the first stop for readers interested in a topic and expose them to multiple voices in a region. It means not viewing mobile at something you have to do to check a box, but truly making an effort to produce a mobile site that thinks about that kind of information someone would want when disconnected from a laptop or desktop. It means not viewing the Web as just another platform. I hate the term “platform agnostic.” I think it’s totally backwards. Some content works on multiple platforms; most of it does not. So we tried to blend these elements — all of which had been done separately in other places — into a unique local blend. And the audience response and traffic suggests TBD is on to something. And many of the calls I’ve gotten about consulting are asking for guidance on how we built TBD, which suggests others see it as a viable model as well.

Filed Under: Blog, Links Tagged With: jimbrady, onlinejournalism, tbd, webjournalism

The Future of Social Media in Journalism

14 September, 2010 by Einar Thorsen Leave a Comment

Vadim Lavrusik:

all media as we know it today will become social, and feature a social component to one extent or another. […]

But more importantly, these social tools are inspiring readers to become citizen journalists by enabling them to easily publish and share information on a greater scale. The future journalist will be more embedded with the community than ever, and news outlets will build their newsrooms to focus on utilizing the community and enabling its members to be enrolled as correspondents. Bloggers will no longer be just bloggers, but be relied upon as more credible sources.

Excellent overview of:
– Collaborative Reporting
– Journalists as Community Managers
– The Social Beat
– Social Stories
– Online Curation for a “Time-Poor Audience”
– The Social Network as the New Editor
– Beyond Twitter & Facebook
– Monetizing Social
– A Social Newsroom and the Personal Brand
– A Mobile Social Experience

Source

Filed Under: Links Tagged With: citizenjournalism, civicmedia, future, mashable, onlinejournalism, socialmedia, socialnetworking, teaching, trends, vadimlavrusik

Expression of interest:
Online Reporting of the 2010 UK Election Symposium

19 May, 2010 by Einar Thorsen Leave a Comment

Filed Under: Blog, Events, Journalism Tagged With: conference, election2010, elections, onlinejournalism

Postponed:
Online Reporting of the 2010 UK Election Symposium

18 May, 2010 by Einar Thorsen Leave a Comment

Whilst the event has attracted significant attention, the majority of interested parties were unable to make the original date. In the interest of making the event inclusive and to incorporate as many perspectives as possible, we have decided to postpone it until November / December 2010.

We will publish an updated schedule in due course.

Please accept our sincere apologies for any inconvenience caused for this. We do hope that you may be able to join us at the later date instead.
——————————————————————————————

Organised by the Centre for Journalism and Communication Research
The Media School, Bournemouth University

Friday 25th June, 2010 –> postponed

This symposium will be an opportunity to discuss and reflect upon the role of online news reporting during the May 2010 UK General Election. It will provide a forum for academics, researchers, journalists and bloggers to discuss emerging and established forms and practices of online election news. We aim to provide a lively discussion forum evolving around pertinent issues arising from the election campaign and aftermath.
[Read more…]

Filed Under: Blog, Events, Journalism Tagged With: conference, election2010, elections, onlinejournalism

UK general election 2010 – online journalism is ordinary – Online Journalism Blog

7 May, 2010 by Einar Thorsen Leave a Comment

    Paul Bradshaw:

    "Little has stood out in the online journalism coverage of this election – the innovation of previous years has been replaced by consolidation."

    I fully agree – and this is actually a pretty major point. The lack of a (major) "Youtube moment" reflects how online journalism has become a normalised part of the media landscape.

    External link

    Del.ici.us tags: election2010 onlinejournalism paulbradshaw

Filed Under: Links Tagged With: election2010, onlinejournalism, paulbradshaw

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