Einar Thorsen

Professor of Journalism and Communication at Bournemouth University

Publications | Conferences | Teaching | Projects

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I was shown the media’s future 16 years ago: now with the iPad, it’s here – The Observer

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    I was shown the media’s future 16 years ago: now with the iPad, it’s here – The Observer

    Alan Rusbridger on iPad and future of news:

    "In the space of four days my sense of scale has changed. On Tuesday, my new iPad seemed like a rather overblown iPhone. By Friday, I found myself irritated at trying to read emails or type on the iPhone, which already seemed mean and cramped. A tabloid newspaper page seemed exotically large, a broadsheet like a street hoarding. The iPad just seemed natural. Maybe Apple has simply rediscovered what book publishers, over the space of 400 years, came to a more or less settled view on – the right shape of page for what the human eye and hands feel easy with.

    […]

    Has the Guardian (or the Observer, for we share the same digital space) ever looked more beautiful? […] The NYT browser version doesn't look bad, either. The BBC, as ever, is irritatingly good

    […]

    Will it catch on? It feels like a transformative interim step […]

    Will it transform newspaper finances? […] only if you switched off the printing presses."

    Del.ici.us tags: ipad apple alanrusbridger future journalism newspapers

Google’s Schmidt: ‘We Have A Business Model Problem, Not A News Problem’ – paidContent @ ASNE

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    Google’s Schmidt: ‘We Have A Business Model Problem, Not A News Problem’ – paidContent @ ASNE

    Eric Schmidt on future of news at ASNE:

    "“When I go to a news site, I want that news site to know more about me, what I care about. I don’t want to be treated as a stranger.” To avoid what we used to call “daily me” where all you see is what you want and ask for, though, in Schmidt’s ideal news world, the site offers him options he might not like. “I want you to challenge me. Here’s something new; here’s something you didn’t know; here’s an opposing view.” Two thirds will ignore the option; he wants to reach the third that won’t. This has particular resonance if you think about the way Google has been using actions to predict behavior or to deliver information with Google Buzz, ad targeting in GMail and other areas."

    Del.ici.us tags: asne ericschmidt google journalism newspapers onlinejournalism strategy ipad future business

I’ll stop Google taking our news for nothing, says defiant Rupert Murdoch – guardian.co.uk

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